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Paper Pizazz® Retailer Scoop

November 18, 2009
Hot Off The Press: 1-800-227-9595

What's the Scoop?

Good morning!

We’re delighted to announce our popular Scrapbooking Dazzles™ are now back in stock and ready to ship! Scrapbooking Dazzles™ have proven to be just as hot on retailer shelves as the original Dazzles™.

Looking for a hot new product—one with super sales potential for budget-conscious crafters? Look no further: I’m also excited to announce the release of the new 5,400 Tags & Art CD!

Want to learn how one savvy quilting retailer thought outside the box? Keep reading to find out more!

Thank you for your business—we appreciate it!

Sara Naumann
Vice President, Sales & Marketing

Scrapbooking Dazzles™

Dazzles™ for scrapbooking! Scrappers get the look of a heat-embossed image—with a simple peel and stick!

Six dazzling packs debuted this summer, featuring popular themes like:

Each pack contains three 6”x9” sheets with 64-91 images featuring unique raised edges. Each pack has:

  • 12” borders (in two easy-to-handle 6” pieces)
  • Large images
  • Smaller accent pieces
  • Scrapbooking phrases

Customers also have the “innies” of each design so they get double the Dazzles™!

Every Scrapbooking Dazzles™ comes packaged with an instruction sheet showing a layout idea, tips, techniques and how to use the Dazzles™ Transfer Sheet to use the “innies” and make Dazzles™ do double-duty. Retail just $4.99 per sheet—a super value in these economic times!

5,400 Tags & Art CD (HOTP-1507)

Value packed! This budget-friendly CD is the perfect tool for creating instant embellishments. Consumers will love the value-packed collection of full-sized tags and art—all on CD, so they can print them out as often as they like!

The CD features over 5,000 different decorative tags in a variety of shapes and sizes, ranging from whimsical to classic, vintage to playful. Also included are labels and word fragments for even more creative options. It’s a phenomenal value at just $14.99 retail.

The CD is compatible with Windows Vista, Windows XP, and Macintosh OS X.
Users will need to install Adobe Reader, which we’ve included on the CD—when the disk is inserted, it will guide the user through the easy installation.)

Scrapbooking Dazzles and Tags CD Available Now!

The Scrapbooking Dazzles and 5,400 Tags & Art CD are in stock and ready to ship now! Just place your order as you normally would—either online or by contacting Melissa (—and we’ll take care of you!

Retailer Spotlight

Donna and Cindy at Cut That Out Sisters in New Hampshire have brought the Lattice Folds Template to the world of quilting. They discovered Hot Off The Press’ templates work the best for creating patterns out of fabric. They have used the Lattice Folds Template to create beautiful braids they incorporate into quilted bags. “Anytime someone sees this amazing technique they want to copy it and purchase a template.” They’ve held classes and students have been very receptive. They’ve sold hundreds of templates as the students realize the template is a basic tool that can be used for paper crafting as well. Donna says “The students are very receptive of this product, especially when there is a dual purpose, paper crafting and sewing. A lot of the women are paper crafters as well and all were quick to purchase the template.” Donna allowed us to share one of the fantastic bags she has created using the Lattice Fold Template with you. Thanks Donna!

We love that Donna and Cindy took a paper crafting tool and thought outside the box to turn it into a very popular quilting tool with their wonderful technique. A great idea for craft stores would be to cross merchandise the template in both your paper crafting and sewing departments to increase sales, vital in this economy.

Want to be in the Retailer Spotlight? Have a great class idea you’d like to share? Contact your Retail Specialist Tracey at 1-800-227-9595 x 1018 or email her at She’d love to hear from you!

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All content copyright 2009 by Hot Off The Press, Inc.
1250 NW Third Avenue
Canby, OR 97013